Fascinating Article from a Hip-Hop Artist on “Why I Left the Major Label System”
If you are an artist with major marketing dollars behind you, then streaming may work out better for you in the long run, but if you are indie, like the vast majority of artists are, betting that you will continue to make money off someone playing a song of yours twenty years from now is a fool’s bet. A true fan will understand that streaming should enhance the sale, not replace it. This could be the sale of an album, a t-shirt or a concert ticket, but there should be some form of support. Unfortunately, having this understanding requires high moral fiber and an unusually acute awareness of how the record business is run. When I was coming up pre-internet, you had to own an album or two to consider yourself a fan of an artist. Now, someone will call themselves my biggest fan because they’ve seen one of my videos on YouTube for free. I can’t make this up, people come up to me all the time saying things like this.